Arctic Southbound - Ancient Glaciers & Klondike Gold
Travelling to the Northwest Territories and the Arctic Ocean, to Yellowknife, Tuktoyaktuk and Inuvik. Cross the Arctic Circle; panning for gold in Dawson City; riding the White Pass & Yukon Railway; sailing in Glacier Bay and the Inside Passage. (click for full details...)
Generate Better Media Coverage of Your Community Initiative
When should you issue a press release, a media advisory or simply pick up the phone to let media outlets know about your project? This session will introduce you to the various tools you can draw on when you craft your communications plan, with special emphasis on tapping into unpaid advertising opportunities. (click for full details...)
Placemaking: the Art of Building your Community
As an applied anthropologist actively involved in community tourism development projects in Canada and the United States, Great Excursions CEO Claude-Jean Harel provides first hand experience of the conditions required for effective placemaking and of the ways to create the right community environment for it to occur. (click for full details...)
Smart Teambuilding
Great Excursions CEO Claude-Jean Harel will share with participants some of the wisdom of his years of international experience as a television producer, trainer and tourism developer with a view to rural communities. (click for full details...)
Staging the "Lived Reportage"
Through photographic documentation of "behind the scene" tourism experiences staged at Great Excursions, this session will demonstrate how the "lived reportage" approach can help generate new tourism products and unpaid advertizing opportunities. (click for full details...)
The Archaeological Field Trips at School Series
At a time when many prairie communities are struggling with issues of sustainability, it is useful to take a fresh look at their beginnings as innovative systems of settlement – systems well adapted to the prevailing environmental, economic and social realities of the day. (click for full details...)
Understanding the Railway Town
Railway towns were conceived as service points for the needs of Canada’s first industrial-era transportation network, but the way they were designed holds much more meaning than appears at first glance. (click for full details...)